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CONSUMER GOODS - Hair
braids
Paulina Williams
- Ninash Enterprises
ACCRA, GHANA

Paulina Williams is a professional hairdresser. She used to
import plastic hair braids from Asia. In 1994 she decided that
she would start producing braids by herself. Nowadays, she
exports to UK, France, Canada, where she is one of the leading
brand names. A few years ago, chinese products entered into the
market under the brand name of Ninash, Auntie Lizzy. She is now
working to reposition her enterprise as high quality
manufacturer (she is now producing high and low quality wigs)
and is considering the possibility of hiring a chinese manager
to increase productivity. She wants to exchange thoughts with
business people in her sector, to jointly explore possible
collaboration avenues.
CONSUMER GOODS - Fruit
Juices
Leticia Osafo-Ado
- Sambolec
ACCRA, GHANA

In 1992, Sambaolec was the first company
to commercialize shito – a traditional pepper sauce in Ghana-.
Mrs. Osafo-Ado entered a joint–venture agreement with an
Austrian food processing company. It has now added on new
products: ground nut paste, jams and marmalade, and a variety of
fruit juices. She wishes to start large scale production in
juice manufactruing. She is looking for counseling. Mrs. Osafo-Ado
was proclaimed Business Woman of the Year by 2006 Africa
Investor.
CONSUMER GOODS - Vegetable Oil
Market development
Thomas Wabi Bello
- Golden Web Ltd
ACCRA, GHANA
Thomas Wabi Bello has
been producing a variety of vegetable oils for more than a
decade, mainly from palm kernel and sunflower. He has more than
70 workers and his company is listed in the Ghana Stock Exchange
since 2004. He wishes to improve the processing of the oil and
concentrate in the production of soyabean. He is looking for
advice.
CONSUMER GOODS - Herbal Cosmetics
Operation assistance and marketing know-how
Mr. John Djaba - Jenam Ent.
ACCRA, GHANA

Mr. Djaba produces herbal based products: shampoo, conditioner,
hair nourishing treatments, herbal medicated soap, cocoa butter
soap and other products. Mr. Djava's production fails to meet
the demand for his products, but his traditional production
techniques prevent him from increasing output. Therefore, he
seeks technical advice and training on how to be able to meet
his goals and not be beaten by multinational companies that use
more advanced technologies.
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